In the the online tech world, Kevin Rose is famous for his creation of the social bookmarking site Digg.com. As of just a few days ago he released a new online tool: a Twitter directory called “WeFollow“.

The site uses “tags” which look like the hashtags used in Twitter to identify a topic being tweeted (#MHC would be the hashtag for Mars Hill Church, for example). However, the tags on WeFollow are assigned by the users themselves and are not related in any way to hashtags, though both use the same tagging format of “#tag”.

As best I can tell, the ONLY way to use the directory is to search by a tag you think a person you’re looking for might be using, if they’re even listed on the service. You can’t search for a person’s name (to me, the most logical search option) even if they are in the directory.

The service is brand-spankin’ new and seems to only know of people who were either A) extremely popular (hundreds of thousands of followers) or B) had entered themselves into the directory. It is my hope that they’ll find a way to make searching capable of finding anyone on Twitter. I’d also like to be able to create my own categories of people rather than using thier default categories. In this way, the WeFollow site could be user-customizeable.

I’m going to put WeFollow into my bookmarks and keep checking on it to see how the site matures.

In the meantime, I’ll still use Twellow as my preferred Twitter directory search.